Over the past couple of days there have been comments and suggestions flying on the Lifetime BT board and at KyleSchmidCentral.com about contacting advertisers. I think this is a great idea. We have to talk the same language as Lifetime to get them to listen to our pleas–money and bottom line finances. I've written a letter to advertisers and so far have sent it to P&G, Novartis, and Kraft. Don't know if it will end up before the right set of eyes, but emailed it to every link that looked hopeful. It will also be emailed to all networks that may be a good match for the show.
If you have any suggestions or wish to use a portion of the letter, please let me know.
( Letter to Advertisers )